The success of any marketing efforts at every point of sales funnel depends on the communication strategy with the potential customers. Both the online and offline customer experience optimizing is needed to drive more conversions.
Interactive voice response or IVR is an automated business phone system feature that interacts with callers and gathers information by giving them choices via a menu.
IVR system supports multiple languages which helps to expand your business to international markets and give your brand a unique voice with your own personalized greetings, on-hold music, and menu instructions.
Also you can use dual-tone multi-frequency tones or DTMF tones to interact with the caller.